D3 Marketing isn’t just a women-owned business, it’s also a champion of the careers and aspirations of young women. We found that many of the stories being told about women in business, while inspirational, tended to focus on the same few unicorns rather than the women out there rising and grinding every day. So we created an interview series for their website that focused on successful women who hadn’t yet attracted headlines but had a lot of wisdom to offer.

What I did: Created the project concept, found the subjects, conducted the interviews, and edited them for publication.